Why purpose matters

Without purpose there is nothing. It’s our reason for being, for getting up in the morning and for going to work every day. And it matters now more than ever during these challenging times. As leaders struggle to navigate the current uncertainty, it is important to support your employees and embrace the opportunity to emerge from the crisis, confident that you are clear on your own and your organization’s purpose because your purpose informs your behavior and how you behave during and post the pandemic will directly influence the internal and external perception of your organization. This is an opportunity to emerge stronger, as we work together to overcome the challenges we face.

This interactive session was first delivered by Sarah Cave at the Women in Nuclear Annual Conference 2018, helping participants understand their values and purpose. As a result employees will achieve greater self-awareness, self-fulfilment and, as a result, be more present, more engaged and aligned with your organization’s purpose.

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

Maya Angelou American poet, memoirist and civil rights activist

Sarah Cave, Head of Leadership at Primeast, facilitates this free virtual workshop

Play the interactive video during which Sarah Cave will guide you through the session as she helps you explore your values and understand your purpose. You will need the report from your PVA assessment to refer to during the session